Robynmarie "Cyniquian" Level Poster Username: Robynmarie
Post Number: 144 Registered: 04-2006
Rating: N/A Votes: 0 (Vote!) | Posted on Wednesday, September 06, 2006 - 09:56 am: |
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Isn't she Babyface's former wife? Tracey Edmonds to Lead Our Stories Films Appointment marks 1st black to head a studio By Joyce Jones Aug. 31, 2006 -- Tracey Edmonds, whose credits include producing films such as Soul Food and the first African American reality series, BET’s College Hill , was named president and chief operating officer of Our Stories Films. In July, BET founder Robert L. Johnson, owner of RLJ Cos., and veteran filmmakers Bob and Harvey Weinstein, announced the creation of the studio, which will make family friendly, African American comedies. Edmonds’ appointment marks the first time that an African American has headed a film studio. “It’s easy to be first when the system has prevented other African Americans from pursuing opportunities,” Johnson says. Several talented candidates were interviewed, but only Edmonds had the three most important qualifications Johnson and the Weinstein’s sought. “First, Edmonds stood out because she has such a strong creative background, which has allowed her to build her company into a very significant producer of original material for cable and movie studios. Second, she’s run her own business so she knows how to manage a bottom line. And third, she has a very extensive Rolodex, which gives her access to the top creative people in the industry,” says Johnson. “So, she basically has the full package we were looking for and is an eloquent spokesperson for the concept of Our Stories.” For 10 years, Edmonds has been president and CEO of Edmonds Entertainment Group and owns an independent film production company, e2 filmworks. She serves on the Producers Guild of America’s board of governors and has been one of two African Americans to sit on the board of the Recording Industry Association of America.
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